How to Dress for Success: Style Secrets from Delia and Alison

We love to sit down with inspiring individuals to learn about their journeys, challenges, and invaluable insights. Today, we're excited to chat with Delia Folk and Alison Bruhn, the co-founders of The Style That Binds Us, a media company and consulting agency on a mission to ensure women live their most stylish and fearless life. Join us as we dive into Delia and Alison's world and discover how they empower women through style.

Meggie: Hey there, Delia and Alison! Thanks for joining us today. Great to have you here!

Delia: Hi, Meggie! Thanks for having us.

Alison: It's a pleasure to be here.

Meggie: To kick things off, could you share who you are with our readers and if you had to describe yourself in just one sentence, apart from being total legends, what would it be?

Delia: We're Delia and Alison, the co-founders of The Style That Binds Us. We're passionate about helping women feel confident and stylish in their own skin.

Alison: In one sentence, I would describe us as style experts and cheerleaders for women everywhere.

Meggie: Love that, Delia and Alison! Now, let's dive into your career. What's your job title, and how did you get where you are today?

Delia: We're both Co-Founders of The Style That Binds Us. I have a background in fashion buying and consulting, and Alison is a personal stylist. We started our company in 2018 to help women live their most stylish and fearless life.

Surrounding yourself with positive and supportive people is one way to overcome imposter syndrome.
— Alison Bruhn

Alison: We've always had a passion for fashion and style, and we wanted to create a space where women could come to learn about their own personal style and feel confident in what they're wearing.

Meggie: Imposter syndrome is something many can relate to. Can you share a specific instance when you felt like an imposter in your career, and how did you overcome it?

Delia: We've both felt like imposters at some point in our careers. It's totally normal! But we've learned that it's important to focus on our strengths and accomplishments. We also remind ourselves that we're here for a reason and that we have something valuable to offer the world.

Alison: One way we overcome imposter syndrome is by surrounding ourselves with positive and supportive people. We have a great network of friends and colleagues who believe in us and our abilities.

Meggie: It's amazing how style and confidence are interconnected. Now, speaking of support systems, who's in your cheer squad? Tell us about the people who've been crucial in your journey.

Style and confidence are interconnected. When you look good, you feel good.
— Delia Folk

Delia: Our cheer squad is made up of our family, friends, and colleagues. They're the ones who are always there for us, no matter what. They support our dreams and help us stay motivated.

Alison: We're also grateful for our community of women who follow us on social media and support our business. We love hearing from them and learning about their style journeys.

Meggie: It's wonderful to have a strong support network. Shifting gears a bit, how do you prepare for negotiation conversations, whether it's for a pay raise, promotion, or a brand partnership? We'd love to hear your hacks, top tips, or any awesome advice you've received!

Delia: Before a negotiation conversation, we like to do our research and understand our value. We also practice what we're going to say and set clear goals for what we want to achieve.

Alison: One tip we've found helpful is to start by asking for more than you think you'll get. This gives you some wiggle room to negotiate.

Meggie: That's some valuable advice, Delia and Alison! Lastly, did you ever agree to something in your career that you now regret doing?

Delia: We've all made mistakes in our careers. But we try to learn from them and move on.

It’s important to be confident in our value and to ask for what we deserve.
— Alison Bruhn

Alison: One regret we have is not always charging our worth. We've learned that it's important to be confident in our value and to ask for what we deserve.

Meggie: Thank you, Delia and Alison, for sharing your insights and experiences with us. It's been a pleasure having you here today.

Delia: Thank you for having us, Meggie!

Alison: It was our pleasure.

For more style inspiration and tips on how to live your most stylish and fearless life, be sure to check out Delia and Alison's work at The Style That Binds Us.

On Futureproofing and Self-Discovery with Nikita

Welcome to our insightful Q&A session with Nikita Khandwala, a consultant, creator, and self-proclaimed "Futureproofer" on a unique career journey. Join us as we delve into Nikita's world, exploring her experiences, challenges, and valuable insights

Meggie: Hey Nikita, it's fantastic to have you here for this conversation today. To start, could you tell our readers how you would describe yourself in one sentence, other than being a totally rad legend, of course?

Nikita: Hey Meggie, thanks for having me! I'd describe myself as a consultant, creator, and futureproofer.

Meggie: Wonderful, Nikita. Now, tell us about your job title and how you got to where you are today.

Nikita: I am a self-proclaimed Futureproofer and proud portfolio careerist. As an interdisciplinary thinker who loves building AND educating, I'm enjoying carving my unique path. I've worked across big tech, the public sector, the startup ecosystem, and built a couple of businesses along the way. I thrive when I'm treating my career like a science lab.

Meggie: Impressive journey, Nikita! Many of us have faced imposter syndrome in our careers. Have you ever experienced this, and if so, how did you overcome it?

Self-worth comes by having a stack of undeniable proof that you are who you say you are.
— Nikita

Nikita: Yes, who hasn't, right? I moved past imposter syndrome by keeping the promises I made to myself. I read this quote from Alex Hormozi where he says that self-worth comes by having a stack of undeniable proof that you are who you say you are. I've only ever moved past imposter syndrome by keeping myself accountable and building that stack of undeniable proof.

Meggie: That's a powerful way to tackle imposter syndrome, Nikita. Now, who's in your cheer squad? Your ride-or-die crew, your allies who get you through, lift you up, and cheer you on?

Nikita: My partner, my best friends, and my family. The thing is, we need different cheer squads for different moments. No one is meant to get everything in your life. I'm lucky enough to have an incredible support network around me who champion me and encourage me to keep going even when I'm in the depths of despair!

We need different cheer squads for different moments. No one is meant to get everything in your life.
— Nikita

Meggie: Having a strong support network is invaluable. Shifting gears a bit, how do you prepare for negotiation conversations, whether it's for a pay raise, promotion, or a brand partnership? We'd love to hear your hacks, top tips, or any awesome advice you've received!

Nikita: The first thing I do is ask other people's advice, particularly from people who've been in a similar negotiation before. This will help you get the ballpark right in terms of your ask/offer. Once I have a reasonable benchmark, I'll craft an offer that feels good given my context. When having the actual conversation, I still get nervous but I've found that the most important thing is to ask questions to uncover the other person's context so you can figure out if you're on the same page. Also, I love Chris Voss' tips in "Never Split the Difference."

Meggie: Those are some valuable negotiation strategies, Nikita. Finally, did you ever agree to something in your career that you now regret doing?

Nikita: Twice, I've accepted an opportunity/job offer I should have declined due to red flags I saw, but chose to ignore. It's painful to realize this in retrospect, but I still wouldn't call it a regret because I learned so much. Both times, the red flags were related to the characteristics of the person offering me the opportunity that ultimately contributed to the working relationship failing (and quite a lot of unnecessary emotional labor!)

Meggie: Thank you, Nikita, for sharing your experiences and wisdom with us today. To learn more about Nikita and her journey, make sure to visit her website here. Nikita's insights remind us of the importance of self-accountability, having a diverse support network, and trusting our instincts in our career paths.

Nikita's story is a testament to the power of self-belief and continuous self-improvement in overcoming imposter syndrome and pursuing unique career paths.

Your body is smart. Listen to your gut.
— Nikita

Closing Gender Financial Gaps: An Interview with Elly, Founder of Sqhermile and WTS

Today, we're in for an engaging Q&A session with Elly, a former portfolio manager on a mission to close the gender financial, wealth, pension, investing, and wage gap. Join us as we get to know her better and gain valuable insights into her journey and experiences.

Meggie: Hey there, Elly! It's fantastic to have you here today for a chat. To kick things off, could you share who you are with our readers and if you had to describe yourself in one sentence, apart from being a total legend, how would you put it?

Elly: Hey, Meggie! Of course, my name is Elly. I'd say I'm an ex-portfolio manager with the mission to close the gender financial, wealth, pension, investing, and wage gap.

Meggie: Love your mission, Elly! Now, let's dive into your career. What's your job title, and how did you get to where you are today?

I’d say I’m an ex-portfolio manager with the mission to close the gender financial, wealth, pension, investing, and wage gap.
— Elly

Elly: I'm an ex-investment manager with ten years of experience. Today, I'm a content creator on Sqhermile and the CEO and Founder of WTS (Where to Start), helping those who want to start investing know where to begin.

Meggie: Impressive journey, Elly! Speaking of careers, have you ever felt like an imposter in your career? If so, how did you move past this?

Elly: Absolutely, Meggie. I joined a male-dominated field at the age of 21, and it often felt like I didn't belong. Growing up without much financial means, I always felt like an imposter managing others' money. I constantly had that nagging feeling that one day, someone would figure it out.

Meggie: That's something many can relate to. Now, who's in your cheer squad? Your ride or die crew, your allies who get you through, lift you up, and cheer you on? We'd love to know how important they've been in your journey.

Elly: My husband is everything to me, Meggie. He's been a tremendous source of support. Additionally, I have a close-knit group of about ten girlfriends who encourage every idea and cheer me along the way. It's been an incredible journey of empowerment, and now they openly discuss finances, which makes me proud.

I joined a male-dominated field at the age of 21, and it often felt like I didn’t belong. Growing up without much financial means, I always felt like an imposter managing others’ money. I constantly had that nagging feeling that one day, someone would figure it out.
— Elly

Meggie: That's fantastic, Elly! Shifting gears a bit, how do you prepare for negotiation conversations, whether it's for a pay raise, promotion, or a brand partnership? We'd love to hear your hacks, top tips, or any awesome advice you've received!

Elly: Negotiation conversations can be quite the challenge! Here are my three key strategies: 

1. Research – understand previous payment history and market rates.

2. Showcase what you can offer that goes above and beyond. 

3. Highlight why they need you, making a compelling case for your unique value.

Meggie: Valuable insights, Elly! Lastly, did you ever agree to something in your career that you now regret doing?

Elly: Oh, absolutely, Meggie! So many times, as the only female on the team, I'd automatically get assigned admin or note-taking tasks, even when more junior colleagues (usually male) could have handled them. I also once turned down a fantastic job opportunity on the other side of the world due to personal reasons, and looking back, I regret letting it slip away.

Meggie: A big thank you to Elly for sharing her inspiring journey and insights with us. If you'd like to connect further or explore her mission, don't forget to check out her Instagram handle '@sqhermile' and visit her website. 

Elly's experiences remind us of the importance of overcoming imposter syndrome, building a strong support network, and always knowing your worth in negotiation conversations.

Negotiation conversations can be quite the challenge! Here are my three key strategies: Research – understand previous payment history and market rates; Showcase what you can offer that goes above and beyond; Highlight why they need you, making a compelling case for your unique value.
— Elly

Confidence Boost: Elevating Success Through Style with Lizzie Edwards

We love to sit down with inspiring individuals to learn about their journeys, challenges, and invaluable insights. Today, we're excited to chat with Lizzie Edwards, a Style Coach, Author, and the Founder of Elevate with Style. Join us as we dive into Lizzie's world and discover how she empowers women through style.

Meggie: Hey there, Lizzie! Thanks for joining us today. Great to have you here!
To kick things off, could you share who you are with our readers and if you had to describe yourself in just one sentence, apart from being a total legend, what would it be?

Lizzie: Hey, Meggie! Of course, my name is Lizzie Edwards. I help women look and feel their best so that they can use the confidence and time they gain to amplify their success in work and life.

Meggie: Love that, Lizzie! Now, let's dive into your career. What's your job title, and how did you get where you are today?

Lizzie: I'm a Style Coach, Author, and the Founder of Elevate with Style. My journey has been quite the ride. I started as a fashion model in my twenties and later transitioned into the world of style coaching. It was during these transitions that I faced moments of imposter syndrome.

Meggie: Imposter syndrome is something many can relate to. Can you share a specific instance when you felt like an imposter in your career, and how did you overcome it?

I help women look and feel their best so that they can use the confidence and time they gain to amplify their success in work and life.
— Lizzie Edwards

Lizzie: Absolutely! Imposter syndrome is a common challenge. I've experienced it in various roles, including during my time as a fashion model. The fear that you don't belong or have the skills to succeed can be paralyzing. For me, I realized the power of personal style in boosting my confidence and helping me "dress for success." Taking care to present myself intentionally gave me the assurance to show up authentically, back myself, and not second-guess my abilities. Leveraging my image to align with how I wanted to be seen became a crucial tool to push past self-doubt and go for opportunities that were way out of my comfort zone!

Meggie: It's amazing how style and confidence are interconnected. Now, speaking of support systems, who's in your cheer squad? Tell us about the people who've been crucial in your journey.

Lizzie: My girl friends are absolutely part of my cheer squad! I've leaned a lot on friends I've made since entering the business world 18 years ago. That sisterhood of entrepreneurs is vital to me. Family, too, plays a significant role. I couldn't do what I do without my sister, who is now also my business partner.

I realized the power of personal style in boosting my confidence and helping me ‘dress for success.’ Leveraging my image to align with how I wanted to be seen became a crucial tool to push past self-doubt.
— Lizzie Edwards

Meggie: It's wonderful to have a strong support network. Shifting gears a bit, how do you prepare for negotiation conversations, whether it's for a pay raise, promotion, or a brand partnership? We'd love to hear your hacks, top tips, or any awesome advice you've received!

Lizzie: Negotiation conversations can be challenging, no doubt! Over the years, I've learned to understand my value. People aren't paying me for my time; they pay for the transformation I provide. Keeping that in mind really helps. I also steer clear of working for free. I mean, who hasn't been asked to appear on a panel because it's International Women's Day? I certainly have. I will negotiate an in-kind exchange, but like I said before, I know my worth, and I'm not afraid to acknowledge it.

Meggie: That's some valuable advice, Lizzie! Lastly, did you ever agree to something in your career that you now regret doing?

Lizzie: Yes, indeed! As I mentioned earlier, I once agreed to do some training for a large corporation during COVID-19, and what they offered to pay me was less than I would normally have accepted. I convinced myself that the exposure would make it worthwhile. It wasn't! They took so much of my time just agreeing on arrangements, and then they took months to pay. Lesson learned!

Negotiation conversations can be challenging. People aren’t paying me for my time; they pay for the transformation I provide. I know my worth, and I’m not afraid to acknowledge it.
— Lizzie Edwards

Meggie: Thank you, Lizzie, for sharing your insights and experiences with us. It's been a pleasure having you here today.

Lizzie: Thank you, Meggie, for having me. If anyone wants to connect further or explore how style can elevate their confidence and success, you can find me at '@lizziedwardsuk' on Instagram. For more details about my work, visit my website here.

Lizzie's journey emphasizes the power of confidence and style in overcoming imposter syndrome. Her unwavering support network, including her girlfriends and family, highlights the importance of surrounding oneself with allies. Lizzie's negotiation insights remind us to know our worth, and her candid career regret teaches us valuable lessons about balancing exposure and compensation.

Empowering Women in the Workplace: A Conversation with Jane Johnson, Founder of Careering into Motherhood

Today, we're having a laid-back conversation with Jane Johnson, the visionary behind Careering into Motherhood. Let's dig into her journey and gather some insightful advice. 

Meggie: Hey there, Jane! Thanks for joining us today. So great to meet you! Now, if you had to sum yourself up in just one sentence (apart from being a total legend, of course), how would you do it? 

Jane: Hmm, let's see. I'm all about a vision where all women have the same career opportunities as men. 

Meggie: I love that vision, Jane! Alright, next question: What's your job title, and how did you end up where you are today? 

Jane: Well, Meggie, I'm the founder of Careering into Motherhood. I spent two decades in the City advising senior leaders on marketing & communications strategy. My journey led me to realize the challenges women face after having children, which inspired me to start Careering into Motherhood. 

I’m all about a vision where all women have the same career opportunities as men.
— Jane Johnson

Meggie: That's quite the journey, Jane! Now, let's dive into a relatable experience many of us encounter in our careers. Can you share a specific instance where you faced imposter syndrome, especially during your maternity leave, and walk us through how you managed this challenging situation?

Jane: Absolutely! I vividly remember a challenging moment during my maternity leave. My boss informed me that my job couldn't be done flexibly, leaving me with a difficult choice. It was either return full-time to the office, which was on the other side of London, or the company would consider it a resignation. With a six-month-old baby and various challenges, I wasn't ready to leave him Monday to Friday. My dad played a crucial role in encouraging me not to rush into a decision. He reminded me that my career was a part of who I was, just like being a mother. After contemplating it, I decided to sleep on it and call my boss the next day.

At the 11th hour, a new job opportunity in the same department, at the same level, and as a job share arose. I'm forever grateful to the manager who gave us a chance to prove it could work. I returned to work with renewed confidence and later left the company to start my own business, Feel, a recruitment company focusing on flexible PR, Communications, and Marketing jobs. I also created a website and Facebook Group to help working moms find flexible job opportunities. This has turned into a community of nearly 1,000 working moms, giving me hope that things are changing for the better.

[Read more about how Jane faced imposter syndrome during maternity leave but persevered, returning to work and establishing her own business.]

I believe in tackling gender inequality by connecting our community with free advice and coaching.
— Jane Johnson

Meggie: Thanks for sharing that, Jane. It's something many can relate to. Can you share your approach to addressing gender inequality and empowering women in their careers through your organization, Careering into Motherhood? What inspired you to take action and create opportunities for women, and how has this initiative evolved over time?

Jane: I believe in tackling gender inequality by connecting our community with free advice and coaching. This personal story defines who I am today, and I'm sharing it because it likely resonates with many others. I've written letters and engaged in meetings with government officials to address the challenges faced by women who leave their careers, especially when they step off the career ladder for family reasons.

In the Facebook Group I manage, there are thousands of women with valuable insights and ideas, needing understanding during certain life phases. However, I grew tired of waiting for employers to initiate dialogues or for the media to stop stereotyping working mothers and career women. I decided it was time to take action and create opportunities ourselves. So, Careering into Motherhood is collaborating with dedicated female coaches to support working moms in their careers.

We're providing a central hub for quality content, and free access to specialized coaches, podcasts, blogs, live events, Q&A sessions, and downloadable tools. For those who desire one-on-one coaching, we've thoroughly vetted and verified our coaches, making it easier for women to access the support they need.

[Read more of Jane's approach to tackling gender inequality and her efforts to empower women through free advice, coaching, and support in their careers here.]

Meggie: Before we wrap up, Jane, I want to extend my heartfelt thanks for taking the time to share your inspiring journey and insights with us today. It's been an honor to have this conversation with you.

One of my biggest takeaways from our chat with Jane is her unwavering commitment to bridging the gender gap in the workplace and creating opportunities for women. Her personal story of overcoming challenges and her dedication to supporting working moms are truly inspiring. Jane's vision of equal career opportunities for all is a beacon of hope for a more inclusive and empowering future.

Jane Johnson's journey is a testament to the importance of empowering women in the workplace. To learn more about her work, follow her on Instagram '@careeringintomotherhood' and visit her website.

I grew tired of waiting for employers to initiate dialogues or for the media to stop stereotyping working mothers and career women. I decided it was time to take action and create opportunities ourselves.
— Jane Johnson

Getting to Know Kirsten Wilson, Founder and Designer of Hello Day

Today, we're sitting down for a casual chat with Kirsten, the creative force behind Hello Day. Join us as we get to know her journey and some valuable insights she has to share. 

Meggie: Hey Kirsten, thanks for taking the time to chat with us! 

Kirsten: Hey Meggie, no problem at all! I’m happy to be here.

Meggie: Awesome, Kirsten! Now, if you had to describe yourself in a sentence (other than a totally rad legend, of course), how would you put it? 

Kirsten: I'd say I'm a sun-seeking and tropical-loving soul with a creative and entrepreneurial mind, guided by the mantras 'I will always follow my heart' and 'it never hurts to try.' 

Meggie: Perfect. Now, tell us about your job title and how you got to where you are today. 

Kirsten: I'm the founder and designer of Hello Day. My journey started as an Interior Designer working in various places like Washington DC, Barcelona, and eventually Manchester. It was there that I finally decided to follow a long-time dream and create and sell my own planner. My love for travel and adventure took me to different countries and cultures (Japan being one of our favorites), and I met my husband and life/business partner, Dave. 

When it comes to others, I think it’s always important to try to put yourself in the other person’s shoes and think about how they are feeling about the conversation.
— Kirsten Wilson

Meggie: That's quite the journey, Kirsten! Now, let's get real. Have you ever had moments where you felt like an imposter in your career? If so, how did you deal with it? 

Kirsten: Oh, absolutely! When launching Hello Day I would constantly doubt myself and think ‘who am I to start a stationery company?’ Or ‘who would want to buy a planner from me?’ It took a lot of positive self belief (following on self-doubt) and reassurance from Dave to actually complete the journey.  Having a concrete plan with concrete steps that we could check off was a big part of getting started. Also, you just need to tell yourself that everyone feels like an imposter to begin with - there are no born stationery experts. Everyone experiences self doubt (it’s just some are just better at hiding it) until eventually you get past it. Perseverance and a solid plan really are key.

Meggie: Thanks for sharing that, Kirsten. It's something many of us can relate to. Now, who's in your cheer squad? Those friends, allies, or supporters who've been there to lift you up and cheer you on. How important have they been on your journey? 

Kirsten: My cheer squad is incredible! Dave is my constant support and has always been there on the journey with me. Myrthe is one of my best friends and has helped and supported us along the way. Chloe manages our Instagram and is also a huge cheerleader for us. Dave’s parents have supported us in so many ways from the very start of Hello Day and still do today. We used their house as a warehouse in the first 2 years, Dave’s mom still prepares packaging for us and drives to Manchester to help out during busy periods. Our Rockstar customer base is also a great source of support, as they are constantly cheering us on and sending inspirational messages about how much they love the products and have benefitted from using them.

‘Rejection is protection’. If something does not work out, it’s because it was not meant to be, and something different AND BETTER is coming your way.
— Kirsten Wilson

Meggie: It sounds like you've got an awesome team behind you, Kirsten. Now, let's talk about negotiations. How do you prepare for those important conversations, whether it's about a pay raise, a promotion, or a brand partnership? Any tips or advice you'd like to share? 

Kirsten: Preparing your mindset is key. I always live by the saying that ‘it never hurts to ask’. I always just tell myself, ‘what’s the worst that could happen?’. Whatever it is I am going for, I just remind myself that it is not life and death, it’s just stationery. That is a mindset I’ve developed recently and it has really helped me. It’s so easy to blow these things up way out of proportion. When it comes to others, I think it’s always important to try to put yourself in the other person’s shoes and think about how they are feeling about the conversation. Finally, an amazing thing I learned and tell myself now - and I highly recommend to anyone - is the truth that ‘rejection is protection’. If something does not work out, it’s because it was not meant to be, and something different AND BETTER is coming your way.

Meggie: Wise words, Kirsten. Okay, almost done! Have you ever agreed to something in your career that you now regret doing? 

There is always a learning opportunity in past failures or mistakes, and we come out stronger and wiser on the other side.
— Kirsten Wilson

Kirsten: Oh, there are definitely things in hindsight that I regret. Working with different contractors or agencies who promise the world, charge a fortune and fail to deliver are the main regrets that spring to mind. But I’ve also learned the hard way that you have to look past these things, and not dwell on them. The more you dwell on these things, the more negativity creeps in and stops you moving forward. There is always a learning opportunity in past failures or mistakes and we come out stronger and wiser on the other side.

Meggie: Thanks so much for your time and sharing your experiences, Kirsten. We all face challenges and doubts along the way, and your journey is a testament to the power of perseverance and self-belief. 

If you want to check out Kirsten's work, be sure to follow her on Instagram @hellodayplanner and visit her website here. 

Explaining the Life Insurance Gender Gap

Why the life insurance gender gap exists and what can be done to close it

Disparities between men and women go far beyond just the pay gap. In fact, there’s even a gender gap for life insurance. 

When it comes to life insurance policies, men on average carry almost double the life insurance coverage in comparison to women. The disparity in life insurance coverage for women stems from quite a few issues, including lower wages, a lower value on unpaid labor, and a lack of financial literacy.  

While life insurance companies have done a much better job in recent years to address disparities, the life insurance gender gap still exists. So, why does the life insurance gap still exist and what can we do to close it? Let’s talk about it.



Why Does the Life Insurance Gender Gap Exist?

The life insurance gender gap stems from disparities in financial situations and literacy

Just like in the pay gap, the life insurance gender gap exists because of how women have traditionally been viewed and valued. And it doesn’t help that our society still holds outdated views on women.

One of the biggest reasons why the life insurance gender gap exists is because women still earn less money on average compared to men. With lower earnings, women are more likely to have less coverage—if they have any coverage at all. Women are more likely to reduce their full-time jobs to part-time or stop working completely to stay at home and raise children. Because of that, it can make it harder for women to afford life insurance policies in the first place.

And speaking of staying home to raise children, this type of unpaid labor is severely undervalued. While stay-at-home moms don’t make money for the work they do, it is estimated that if we were to give stay-at-home moms a salary, it would be well over $150,000.

Overall, the life insurance gender gap exists in part because of stereotypes and a lack of financial literacy. In general, women are less likely to be viewed as the main “breadwinner” of the family, which can cause bias in how life insurance is both priced and marketed. Women are also on average less financially literate in comparison to men. With a lack of resources, women are more likely to make disadvantageous financial decisions that may hold them back.

 

How Can We Close the Life Insurance Gender Gap?

Through education and policy change, we can close in on the life insurance gender gap

While the life insurance gender gap has gotten better in recent years, the work to close the gap is far from over. While there is no one solution to solving the issue, there are plenty of solutions that can help.

First and foremost, change can stem from policy changes at the federal and state level. That may look like enacting policies that encourage life insurance companies to create policies that better cater to the needs of women.

Looking at the situation from a workplace standpoint, promoting gender equity can also help close the life insurance gender gap. Whether that be advocating for equal pay, promoting women into leadership roles, or providing better support for working mothers, advocating for workplace equality can help close the pay gap and thus the insurance gap.

Beyond these solutions, one of the most effective ways to help close the life insurance gender gap is increasing financial literacy in women and encouraging women to take more control over their finances. A lack of financial literacy holds women back. When they don’t understand how to properly manage their debt, invest their money, or manage taxes, they are more likely to be penalized and face financial repercussions. This can keep women in a cycle of debt and make it much harder for them to financially excel.

 

Improving Financial Literacy: Helping Women Navigate Life Insurance

Understanding the elements of life insurance to bridge the gender gap

Because improving financial literacy is one of the best steps we can take to close in on the life insurance gender gap, let’s talk about some important elements regarding life insurance.

 

Explaining Types of Life Insurance

There are quite a few different types of life insurance to choose from, which can be overwhelming when trying to navigate life insurance. The most popular options generally boil down to term or permanent life insurance.

Term life insurance is a type of policy that covers a policyholder for a certain period of time. Generally, the term of this type of policy will range between 10-30 years. If the policyholder were to pass away during the life insurance term, their beneficiaries would receive a death benefit.

Another form of term life insurance is accelerated term life insurance. Not all companies offer this type of insurance, but it is becoming increasingly more and more popular. In a traditional term life insurance application process, the policyholder would be required to go through a medical exam so that the insurance company can understand their health conditions. With an accelerated term life insurance, applicants can get life insurance coverage with no medical exam. Instead, applicants detail their health history, current health conditions, and their lifestyle and an algorithm determines how much coverage someone can get approved for and how much they may pay. For people who are too busy for a medical exam or maybe even have a fear of the doctor, an accelerated policy may be a good option.

The other most common policy is permanent life insurance. Where a term life insurance policy only covers a policyholder for a certain period of time, a permanent life insurance policy covers the policyholder for their entire life. A term life insurance only carries a death benefit, but a permanent life insurance policy generally has something called a cash value. As the policy grows and the policyholder makes their premium payments, the cash value of that policy grows. Down the line, the policyholder can take a loan out on their policy if they need it.

Because the coverage of a permanent life insurance policy extends over someone’s entire life and it carries more benefits than just the standard death benefit, this type of policy tends to be much more expensive

 

Explaining Life Insurance Coverage Needs

One element of life insurance that tends to be tricky to understand is how much coverage someone may need. While that will always depend on each person’s own financial situation, there are still a few methods to use to determine how much coverage someone may need.

●     10x rule - This rule encourages people to multiply their yearly income by 10 to determine how much coverage they need. While this may act as a good rule of thumb, it doesn’t necessarily consider debts, family needs, or any other financial obligations. Plus, this does not lend itself to stay-at-home parents who want to get life insurance coverage.

●     10x rule plus $100,000 - This rule encourages people to multiply their yearly income by 10 and add $100,000 per child to that amount to account for college expenses. The same issues that apply to the 10x rule above also apply to this rule.

●     DIME rule - This rule encourages people to take a deeper look at their financial situation to consider debt, final expenses, income, mortgage, and expenses to get a more well-rounded coverage amount.

While these are not the only methods to use to determine how much coverage someone may need, they are among the most popular. Other options include working with a financial advisor to understand their financial needs or using life insurance coverage calculators online.

 

Explaining Life Insurance Premiums

Life insurance premiums are what someone pays monthly for life insurance coverage. The premium for a life insurance policy depends on what type of policy they have and what risk factors are identified by the insurance company.

When someone applies for life insurance, the company will require the applicant to answer a number of questions about themselves in order to determine how much of a risk they pose to the insurance company. Those factors include:

●     Age - The younger someone is, the more affordable their policy generally is. Younger people are generally more healthy than their older counterparts, which means they are less of a risk to the life insurance company.

●     Health history - A life insurance application may ask for information about an applicant’s family health history. If they are more likely to develop serious medical conditions that are passed through their families, they may pay more for life insurance.

●     Current health - Unless you opt to apply for life insurance policies that do not require a medical exam, you will need to undergo a medical exam when applying for life insurance. The life insurance company may want to see your blood pressure, cholesterol, and any other relevant health information.

●     Smoking - Applicants who smoke will automatically pay more for life insurance if they are even approved for a policy at all.

●     Lifestyle - Life insurance companies want to know about the hobbies and jobs of their applicants to determine whether or not their lifestyle is risky. People who have more dangerous hobbies can expect to pay more for life insurance.

●     Driving record - When applying for life insurance, companies typically will look into the applicant’s driving record for at least the last 5 years. Riskier drivers who have a less clean driving record will pay more for life insurance in comparison to those with cleaner driving records.

These factors, coupled with the policy type and coverage amount can change how much someone may expect to pay for life insurance.

Among the disparities women face in comparison to their male counterparts, there’s a clear gender gap for life insurance policies. While it has improved in recent years, the work to close the gap is not done. Policy change and financial literacy are some of the best steps we can take to start bridging that gap and getting women the life insurance coverage they need.

If you're interested in getting Life Insurance, check out Fabric By Gerber Life. We partnered with them to produce this content and hope it's been helpful for you and your family's financial planning  :)

Don't Get Bitter, Get Better: Navigating Career Challenges

Overcoming Career Challenges

I recently watched a Netflix show on golf and one episode caught my attention, titled "Don't Get Bitter, Get Better." It made me realize that this phrase could be applied to anyone facing career challenges right now. Whether you're the best or striving to be better, it's important to keep moving forward and improving your situation.

Finding Alignment with Your Values

For example, one of my clients recently experienced a layoff. It was a tough blow, but it presented an opportunity for her to find a company and role that better aligned with her values. She prioritized work-life balance and was able to land a job that met that need.

Taking Action to Reach Your Goals

If you're facing career challenges, remember it's not the end of the road. Take a moment to reflect on your values, priorities, and goals. What changes can you make to align them with your career? Don't be afraid to communicate your expectations to your employer and track your successes along the way.

Your career is a journey with ups and downs. But with the right mindset and approach, you can turn setbacks into opportunities for growth and success. If you have any questions or want to learn more, stay tuned for our upcoming newsletters and challenges. Let's strive to be better together.

Your career is a journey with ups and downs. But with the right mindset and approach, you can turn setbacks into opportunities for growth and success.

Embracing a Growth Mindset

If you're facing career challenges, remember that it's not the end of the road. Take a moment to reflect on your values, priorities, and goals. What changes can you make to align them with your career? Don't be afraid to communicate your expectations to your employer and track your successes along the way. At the end of the day, your career is a journey with ups and downs. But with the right mindset and approach, you can turn setbacks into opportunities for growth and success. If you have any questions or want to learn more, stay tuned for our upcoming newsletters and challenges. Let's strive to be better together.

Your 7 step guide to the ULTIMATE SELF LOVE on Valentine’s Day

In case you hadn’t heard, Valentine's Day is here again.

V-Day has a special knack for making single people feel lonely, or if you are coupled up you may feel extra pressure to show your love through material gifts and expensive dinners. 

But this year I’m taking a leaf out of Miley Cyrus’ self-love book. 

Her new song, ‘Flowers’, is a self-love anthem and given it continues to break streaming records, I’d say Miley is onto something. 

We’re not craving romantic love and affection, but rather we want to be empowered to love ourselves unapologetically.

Not only that, there is merit to buying yourself flowers, in case you were wondering.

According to a study at Rutgers, flowers have an immediate impact on happiness, and a long-term positive effect on mood and their presence leads to increased contact with family and friends.

Valentine's Day is synonymous with roses but if you’re not into flowers, here are 7 other ways to show yourself some self-love this Valentine’s Day.

7 other ways to show yourself some self-love this Valentine’s Day

1. Take the day off

We can spend all the money on all the face masks, massages and have an impressive collection of bath bombs, but the truth is sometimes the best self care is letting yourself rest.

Mental health days are just as important as taking a day off for a physical illness. 

Schedule Valentine’s Day off in advance and use the day to focus on doing something that brings you joy, whether that’s treating yourself to lunch out, a nail appointment or snuggling up on the lounge and binging your favourite show. 

Rest, and most importantly, don’t feel guilty about it! 

2. Spend time outside

Research shows that spending time outdoors in nature has a positive impact on our mental health. 

If you’re in a city like New York, London or Sydney there are always new green spaces to find and explore. Here are some of my faves: 

If you do find a new green space in your local city - let us know! 

3. Try a digital detox 

You could also use your day outside to do a digital detox. 

Too much time spent looking at screens isn’t good for your mental health, but if the idea of switching off completely fills you with anxiety check out these ways to practice a digital detox without totally unplugging. 

4. Get together with friends

We love a Pal-entines or Gal-entines soiree! Text your closest friends and organise something to do together.

You could catch a play, movie, have a games night - maybe a local pub quiz, or just get together for some dinner and cocktails. 

5. Practice mindful cooking

There’s nothing quite like the satisfaction of nailing a new recipe, but if you’re like me, by the time dinner time rolls around you’re looking for the quickest and simplest meal to whip up. 

Why not use your mental health day off to try something new or plan to make something more experimental on the weekend? 

Mindfulness can have huge benefits for your mental health and mindful cooking is one way you can practice. Check out this article from Headspace on how to get started.

6. Commit to trying that new hobby you’ve always wanted to

If cooking isn’t for you, maybe there is another hobby you’ve always wanted to try. For me it’s Park Run, I’ve always said I’ll do it but never get around to it. For me it’s a pottery class, I’ve always said I’ll do it but never get around to it. 

This week, let's make a promise to each other - we will hit up our mates and find someone to join us. You’re so much more likely to commit to something if you have an accountability buddy. 

Don’t forget to snap some pics and take us on Instagram @PepTalkHer - we would love to see what you get up to! 

7. Invest in your career 

If you’re short on accountability buddies, invest in your career and join us as a Masterminder! 

Our Masterminders meet once a month for an hour. 

Together we have built a community of people who know the value of investing in yourself, your career, and your future. We share stories, experiences, and practical advice on how to achieve our goals through accountability and encouragement. 

Do the ultimate act of self care and invest in YOU.

14 Things You Should Negotiate If You Get Laid Off

You may not realize that severance and redundancy packages, terms, and benefits are absolutely negotiable.

A lot of people don’t want to have another conversation with their boss or HR after being told they’re not coming back to the office. But - in this article, I’m going to talk you through how and WHY you SHOULD go back with questions and ask for more. 

You can’t control business restructures, but you can control your attitude if layoffs happen to you. And you can negotiate a better severance package if you prepare in advance and think strategically. 🙃

WHAT ARE THE STEPS YOU SHOULD TAKE IF YOU’RE LAID OFF?

Being told by your company who you’ve worked hard for that your services are no longer required, is tough. It can feel personal. Hurtful. And offensive.

But keep in mind - To the company - this is business.

So you need to approach your exit and your package as a business deal too. 

Take some time to be upset. Angry. Have a cry.

Then - pull it together and get to work.

Read the contract. Read the small print. Do your research. Consider what else you could negotiate and prepare to have a conversation. 

TAKE A MINUTE

Don’t do a knee-jerk and send an all-staff email or Slack message. Take a minute. Go for a walk. Call your BFF and sleep on it. 

Take a read of the paperwork and offer they’ve sent to you.

Have a friend do the same.

And if you suspect dodgy behavior or discrimination - you may want a lawyer to run an eye over it too. (more on that later)

You do NOT have to sign anything when you’re first notified. You certainly don't have to sign a job separation offer as soon as it’s presented to you. Don’t sign anything for at least 24 hours - a week if you can.

Emotions are running high and you deserve to take the time to read it over and have someone else with fresh eyes take a look at it too. Ideally, talk to an employment lawyer to be safe. 

You normally will have a few weeks to sit with the offer before you have to make a call. So take your time! 

WHAT DO YOU NEED?

The next step after you’ve had a bit of a breather is to honestly ask yourself these questions:

  • What is the most important thing for you right now? 

  • What does your family need?

  • What are your next steps?

  • How long will it (realistically) take you to find a new job? A month? 4 months? or 2 years? This all helps factor in how and what you negotiate. 

  • What is the economy right now and how will that impact your next steps?

This will help you piece together the dollar figure you need to comfortably handle your job search.  This gives you a baseline and a “why” to work towards in your severance negotiations.

SO YOU’VE BEEN LAID OFF - IS IT LEGAL?

No one likes being laid off - but it happens. One question you should ask, though, as part of your process is - was this legal?

Sadly, of the people I’ve been speaking to lately, I would say about 1 in 4 who I talk to have a fairly straightforward case for discrimination (keeping in mind I’m not a lawyer, but I deal with this stuff every week.)

For example, one client in Canada was laid off immediately upon her return from maternity leave.  This is a situation that *could* very be illegal and have cause for a conversation with a lawyer.

If you believe you’ve been discriminated against, you should chat with a lawyer to get advice. It can’t hurt. 

It varies from state to state, and country to country, but broadly speaking, a layoff is discrimination when you’re treated differently because of protected characteristics like gender, race, age, disability, religion, national origin, pregnancy, or parental leave responsibilities. 

It is illegal for an employer to discriminate against employees in this way - but of course, proving it can often be a different and complex story.

If in doubt, I highly recommend consulting a lawyer to discuss your specific situation. You want to ensure your employer complies with the law. If they didn’t - you’ll have more to negotiate. 

EVERYTHING IS NEGOTIABLE - EVERYTHING.
(Truly - Even your severance!)

When companies think about laying staff off on mass, there is often a set plan. When you are the only one laid off or perhaps part of a smaller group being offered a package to leave, there can be a little more wriggle room in negotiating your exit package. (There’s a LOT more wiggle room if you suspect you’re being discriminated against.)
You might think, well hang on….why would they negotiate on this? If a business is cost-cutting, why would they entertain paying you more?

A few reasons.

Sometimes it’s because it’s the right thing to do.

Sometimes it’s to avoid the fear of an ugly legal battle (especially if you identify there are legal question marks behind your layoff situation/timing)

And sometimes it’s because most companies would ideally prefer you walk away happy, rather than bad-mouthing their company and reputation in the market (which may in the end cost them more money than a higher severance package)

WHAT IS THE REPUTATIONAL RISK OF YOUR LAY OFF?

When deciding what severance to offer, it can be a case of weighing up what is the risk that you will sue them, take them to court, talk to the press, or bad mouth them in the industry. There’s a calculation they make as to the risk that you may do that.

Most decent companies want to lay people off well - no one that I know likes sacking people. Plus, they know if they screw you over, you’ll bad mouth them. And no one wants you out there trash-talking their brand. So keep in mind many negotiated severance packages will come along with an NDA so be prepared to have a lawyer look over the agreement. 

WHAT IS A STANDARD SEVERANCE PACKAGE?

It depends!

In some countries, laws mandate the amount you need to be offered.

In the USA, the severance requirements are less than in countries like Australia or the United Kingdom where you may qualify for statutory redundancy pay. 

How much money should you expect to receive if you’re LAID OFF?

In the USA, typically severance packages offer 1-2 weeks of paid salary per year of service. You can also discuss whether there will be a continuation of health insurance and other benefits. All in, a few months is pretty standard, more than 6 months is considered a great result in the USA.  

In Google’s recent layoffs in the US, they offered a 16-week base severance package with an additional two weeks for every year of employment at Google.   

Amazon offered full pay and benefits for 2 months, then several weeks of severance depending on their length of time with the company as well as a separation payment, transitional health benefits, and job placement support. 

Facebook paid at least 16 weeks of severance, plus two weeks for every year of service, as well as the vesting of restricted share units and health insurance coverage for a predetermined amount of time.

Whilst most companies make a severance pay based on tenure, there is the ability to increase the value of this package. 

14 THINGS YOU CAN NEGOTIATE WHEN YOU’RE LAID OFF

Here’s what you can (and should)  negotiate if you’re laid off, and how to do it:

  1. Money

  2. Consider your owed Stock, Equity and Vested options

  3. Guaranteed Bonus

  4. Payout structure (including Bona fide redundancy payments)

  5. Paying less tax on your severance payment

  6. Health care

  7. Vacation, Parental & Long Service Leave Entitlements 

  8. Non-disparagement

  9. Reference

  10. Non compete

  11. Project work

  12. Retirement benefits 

  13. Outplacement / Job Placement

  14. Long service accrual

1. HOW MUCH MONEY WILL YOU GET IN YOUR SEVERANCE CHEQUE?

Typically, I suggest maximizing the monetary payment you get in your package. That can look like gardening leave or a number of months that you are still ‘employed’ but don’t actually have to show up to the office. 

You can also negotiate for weeks or months per year of service as a lump sum payment. (keep in mind though this will trigger tax implications so read on for more about that)

To figure out how much that monetary figure should be, you need to assess your situation.

Your offer should be different from the ‘standard’ offer if:

  • You recently were on or returned from parental leave

  • You are a member of a marginalized group and feel you may have been discriminated against

  • You had been in conflict with the business of pay or other matters that may cause them to want to ‘get rid’ of you

  • You were a senior team member or executive

  • You had a particularly specialist role in the organization

  • You left a senior role to take a role at this company and therefore there is a level

  • You have information or intel or leverage on the business that frankly means the organization really REALLY doesn’t want you bad-mouthing them in the market.

2. CONSIDER THE STOCK, EQUITY AND VESTING SCHEDULE WHEN YOU NEGOTIATE YOUR SEVERANCE PACKAGE

Don’t forget all the monetary benefits you may be leaving on the table - for example, your stock and/ or equity. You may have been promised x% of the company as a benefit when you agreed to take the role at the business which may have vested over time.

If you are being asked to leave before you choose to, it’s only fair to have a conversation about how much of this equity can be fast-tracked to vest given the layoffs. 

Some companies will voluntarily offer to fast-track the vesting of your equity, while others won’t mention it. So make sure you do!

3. BONUS

Do you typically get a person face or sales bonus? Or even a “just because” bonus that’s pretty much standard in your company? If you are laid off - you’re within your rights to ask to have the bonus payment guaranteed per usual years. 

Again companies may not offer this from the outset, but my one-on-one coaching clients have successfully negotiated to retain their full bonus payment despite being laid off. 

4. STRUCTURING YOUR PAYOUT

Let’s say your severance package is the equivalent of $20,000. The company is paying that out no matter what. But the WAY they pay it to you? That is up for negotiation too.

LUMP SUM VERSUS CONTINUED EMPLOYMENT PAYMENT

For example - they could continue to pay you as per usual. Or they could pay you a one-off lump sum payment. The difference is in a lump sum payment, you may be pushed into a high tax bracket, meaning your take home pay is reduced. We want to avoid that.

The other good news about having your severance package paid as a normal salary is that:

  • Your health care continues during this time

  • You have employment continuity. So your LinkedIn and resume can stay the same meaning you buy ourself time to find another story or craft your narrative around your next step. It also means your retirement benefits and any extra matching your employer may offer to continue as per usual during this time too. 

  • It’s also handy if you’re in the market for a large purchase (ie. a mortgage) or if you need an employer reference to get a rental property or other loans.

  • Your tax is the same (as opposed to a higher tax rate if you receive a large lump sum payment)

5. HOW TO PAY LESS TAX ON YOUR SEVERANCE PACKAGE

Being paid in a lump sum often means your tax withholdings can be larger. This means that money, even if you’ll eventually get it back as a tax refund, will be tied up in the tax department - instead of your bank account for up to a year.  So you can discuss having your severance paid in chunks over time to mitigate this. 

For example, if you receive your severance pay in February, the lump sum will be taxed at potentially a higher rate than your normal monthly take home pay. So you will then be waiting almost 12 months until you receive a refund for the excess tax you may have paid if your payout pushes you up the tax bracket you would typically pay.  (Depending on your filing status, deductions, etc) 

It's a good idea to consult a tax professional to accurately estimate your take-home pay pending your severance payment and tax implications.

BONA FIDE REDUNDANCY PAYMENTS

In some countries, you can receive more money in your pocket thanks o tax legislation which helps people receive termination, severance, or redundancy payments.

Like in Australia, you can ask to be taxed at the bone fide redundancy tax rate which means more money in your pocket from the severance payment.

Canada allows you to spread the tax implications over a longer period of time and the UK has tax advantages to this too for tax on termination payments. 

Highly recommend asking the question if this exists in your jurisdiction too. Consulting with a lawyer of tax professional will help you make this assessment.

6. NEGOTIATING FOR HEALTHCARE

This is especially important in the US market! Ensuring you and your family have continuity of health coverage can be one of the most important negotiating factors. 

Companies will sometimes be willing to be flexible on this, especially if you have a family cover.  I have had clients who had employers who were not willing to negotiate on the amount of severance, but did concede to offering a longer health care benefit. This buys you more time to search for a job after you’ve been laid off.

7. VACATION, PARENTAL AND LONG SERVICE LEAVE OWING IF YOU’RE LAID OFF

If you have outstanding annual leave or vacation time owing - you may be entitled to having this paid out or able to negotiate this as part of your package.

Equally, be sure to consider benefits other than vacation too like parental leave. If your company provides 12 weeks of parental leave and you have only taken 6 weeks and were then laid off - you can ask (and indeed in many countries you are entitled) to have that paid out in addition to the severance payment. 

8. NON DISPARAGEMENT CLAUSE IN SEVERANCE PACKAGES

Often severance agreements will have a nondisclosure clause in the contract - meaning you can’t bad mouth your former employer if you accept their severance money.

You can also ask for reciprocal nondisclosure. Ie. they agree also to not bad mouth you in the industry. 

9. GETTING A REFERENCE IF YOU’RE LAID OFF

I’ve also had clients successfully negotiate into their agreements that the company will agree to give a positive reference for them should future employers ring. 

You can also negotiate to agree on the reason you left the business or were laid off (if the circumstance is somewhat murky.)

You can negotiate to be allowed to send an all-start farewell email or for limited access to your email to contact key stakeholders etc.

Some companies will have a blanket ban on this - but others will allow this on a case-by-case basis - IF you ask the question!

So ask - why not?

10 . NON-COMPETE CLAUSES AND GARDENING LEAVE IF YOU’VE BEEN LAID OFF

Do you have a clause in your contract that says you can’t work for a certain period of time? Or that you have to avoid going to competitors for a certain time frame? Make sure you read this fine print carefully - and negotiate it if you can. 

11 . HOW TO NEGOTIATE FOR PROJECT WORK OR ONGOING CONSULTING IF YOU’RE LAID OFF

Left unfinished projects behind?

Know the business will struggle without your particular skill set?

You may be able to negotiate for an ongoing role as a contractor or consultant. It seems wild that this is possible - but I see it happen all the time. Consulting and contractor pay often comes from a different budget line item to salaries so there can be opportunities here for sure. 

12. RETIREMENT BENEFITS IF YOU’RE LAID OFF

Some companies do employee matching on your retirement contributions. It’s worth clarifying if your severance payment will take this into account or if retirement is excluded from that lump sum payment. 

13. OUTPLACEMENT JOB PLACEMENT SUPPORT IF YOU’RE LAID OFF

Outplacement services are offered to people laid off or terminated, typically by a third-party provider with the goal of helping you land a new job as soon as possible 

It’s a  soft landing of sorts - outplacement companies will typically offer executive coaching, resume services, and job interview coaching. They may also include support programs, webinars, courses and resources, and maybe even networking events.

The purpose is to help ensure a smooth transition from the layoff to your next job. They have a value type of several thousand dollars. 

Some people who don’t want those services may opt to negotiate NOT to get these services and take the $1-$10k as a cash payment instead. Worth asking the question!

APPLYING FOR UNEMPLOYMENT IF YOU’VE BEEN LAID OFF

If you are eligible, make sure you take the steps required to apply for government financial assistance for unemployment benefits while you are searching for a new job.

One of my clients didn’t want to apply because she was embarrassed. If you’re entitled to financial support while you’re job hunting - I’d suggest strongly considering it so you can buy yourself time to make the best career decision for you.

WHAT DO I DO ABOUT MY VISA IF I’M LAID OFF FROM MY JOB?

Also, don’t be shy in asking for support around your visa as well if you are sponsored by your employer and laid off.

They may be willing to offer you a contract to support you or perhaps you can negotiate for travel and relocation back to your home country as part of your package. 

14. LONG SERVICE LEAVE ACCRUAL BENEFITS IF YOU’VE BEEN LAID OFF

In counties where long service leave exists, like Australia, if you are close to accruing long service leave, you can negotiate to have this proportionately paid out as part of your severance package. Don’t forget about all these benefits  - they add up in totality! 

One of our PepTalkHer Masterminders got the dreaded news her role was being eliminated. Here is how she approached her severance negotiation conversation following the 14 steps and how that one chat earned her almost an extra $40k. 

Her initial severance package offer was 5 weeks of pay.
Where she ended up? 12 weeks pay plus:

  • Payments paid out over 2 months to reduce tax (large lump sum payments often trigger a higher tax bracket)

  • Her remaining options vested in the startup

how to negotiate your severance if you are laid off and how to increase the cheque size of your severance package

Severance negotiation success!

How a member of the PepTalkHer community and Mastermind successfully increased the value of her severance package by negotiating

How did she negotiate it? She planned in advance and systematically worked through the below 14 tips to negotiate if you are laid off. She also:

  • Prepared - spoke to colleagues about historical severance offered

  • Worked through the list of things that she could negotiate and identified what made sense in her situation

  • Structured a case as to why she deserved above and beyond the standard severance offering

  • Power posed ahead of her call so she approached the call with confidence.

Here are some examples of successes my clients have had:

  • One of my clients walked away with all in, 9 months of full pay, her bonus paid in full plus accelerated vesting of her remaining stock when she was laid off.

  • Another client received 3 months of gardening leave plus 4.5 months of full pay plus a full bonus payment.

I hope you never need to use the advice in this article.

But - if you are laid off, or if you have been - I see you. It’s happened to me and it’s not easy.

You can and should 100% advocate and ask for what you need and deserve. What’s the worst thing that can happen? 🤗


Ready to level up your negotiation game & secure that well-deserved salary increase this year? 💸 We’re running our annual KNOW YOUR WORTH Challenge! Are you signed up? Head here to join.

A Simple Career Plan Works

I don’t have a new year's resolution. I have a confession. 

I’ve lived in New York for more than 5 years. But I still find myself getting lost - a lot. 

Geography isn’t my strong point. Plus there’s always something to distract me - a new bar that’s popped up, a boutique that looks interesting to pop my head into, or a statue I’ve never noticed before. 

If I don’t plug my destination into my phone and map the best route? I’ll inevitably get lost. 

When I have a clear plan though? I’ll arrive at my destination much quicker. 

The same can be said about forging a successful career. 

Why? According to York University, mapping out a career plan can reduce stress, keep you on track and ensure you achieve your goals, and get you where you actually want to be. 

The best news? You don’t have to do the dreaded five-year plan. It doesn’t even need to be planned to the last detail! If there’s one thing we’ve learnt in the last couple of years, it’s that you really don’t know what’s around the corner.

Let’s just look at this time next year. This is our one-year career trajectory. 

I’m sure there are many questions floating around in your head about where to start with a career plan. But don’t you worry, that’s what we’re here to help with!

Am I on the right path? 

One of the best things you can do to assess if you’re on the right path is to track your wins. This can set you up for success when asking for a pay raise or when you need quantifiable data for going into a job interview. Download the PepTalkHer app for a simple and effective way to keep track of your wins! 

You can also ask yourself: 

  • Are you happy with where you are right now?

  • What would you change? 

  • What do you want to do more of, that you didn't do this year?

  • What do you want to do less of?

What do I want my life to look like a year from now? 

This is big picture stuff. Not just for your career! But we spend a lot of our lives at work, so reflect:

  • Are you looking for more flexible working options? 

  • Do you want to take on more responsibility? 

  • Do you want a pay raise?

  • Do you want more time to pursue passion projects and pivot into a career that makes you happy (if you’re not there already)?

Once you know what you want and know where you want to be, you can start to plan how to get there.

What makes me happy? 

A 2021 study by McKinsey found that 70% of employees find their purpose in their work. The same study also found that people who live their purpose at work are healthier and more resilient. And look, sometimes you just need to pay the bills. It may not be realistic to find a job that has you jumping out of bed in the morning right now. That’s totally okay! But figuring out what lights you up can help you make a plan to get there. Jot down just three dot points about what makes you happy. Here are some examples:

  • I like working in a team and collaborating with like-minded people.

  • I like working creatively. 

  • I enjoy developing meaningful and impactful relationships with people to achieve a common goal. 

Write down what makes you happy now and work towards incorporating more of these things into your life on a daily or weekly basis. You can also check out our conversation on Finding Your Passion with food and travel blogger, Kit Graham.

I’m happy where I am, but with the cost of living, I need a pay raise. How do I ask for a pay raise? 

You have come to just the right place! Here at PepTalkHer, we’re all about ensuring you know your worth and are getting paid what you deserve. We’re so passionate about it that we’ve put together a whole guide! Salary SOS will ensure that you’re prepared and confident when walking into your next pay review or salary conversation.  

What if I fail? 

There are no failures, only lessons! It can be a knock to your confidence to fall down, but take it as an opportunity to reflect on what lesson you can learn from it. 

  • What went wrong? 

  • What went right? 

  • What can I change for next time? 

  • What’s in my control?

Back in 2020, I spoke with Brittney Oliver, one of Forbes' “Nine Black Women Leaders Dedicated to Empowering Others”, about How to Turn Your Career Lemons into Lemonade.

So what now? If you’ve made it this far, I’ll let you in on a little secret… Sometimes even the ever-reliable google maps take you somewhere unexpected. The truth is, you can’t plan for everything, so enjoy the journey, learn from the past and, like me, you may stumble into your new favourite coffee spot or your dream job. 

For more resources, including How to Negotiate a Pay Raise, head to the PepTalkHer website.

Channeling Anxiety into Curiosity & Learning with Skye Cleary

At PepTalkHer, we’re on a mission to empower YOU to know your worth and understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We sat down with Skye Cleary, philosopher, author, and lecturer to discuss her career journey and to see what advice she has for other professional women. Without further ado, let’s get started!

Meggie: Hey Skye, thanks so much for chatting with us today! To start, how would you describe yourself in one sentence? 

Skye: I philosophize! My latest book is titled "How to Be Authentic: Simone de Beauvoir and the Quest for Fulfillment.”

Meggie: I love that! I look forward to reading your book. On the topic of always learning, what's your job title and how did you get where you are today?

photo by Cai Pigliucci

Skye: I’m a philosopher/author/lecturer. I used to work in financial markets. I did an MBA. Some of my MBA professors introduced me to existential philosophers. I was hooked. 

They gave me a language to think through some of the big questions I was facing in my life, like the tension between career and relationships, love and friendship, and anxiety as the price of freedom.

They gave me a language to think through some of the big questions I was facing in my life, like the tension between career and relationships, love and friendship, and anxiety as the price of freedom.
— Skye Cleary

Meggie: That is amazing! Onto our next question, did you ever feel like an imposter in your career? If so, how'd you move past this?

Skye: Oh for sure. The philosopher Simone de Beauvoir has been a great role model. She taught me to channel my anxiety into curiosity and learning: “I didn’t let myself be discouraged… I saw opening out before me a clearly-marked field of activity, with all its problems, its hard work, its materials, its instruments, and its inflexibility. I no longer asked myself: what shall I do? There was everything to be done… to combat error, to find the truth, to tell it and expound it to the world, perhaps to help to change the world. I should need time and it would need hard work to keep to my purpose… everything was possible.”

Meggie: That’s so beautiful, Skye. No wonder you were hooked. I’d love to know who’s in your cheer squad. Who’s your ride-or-die crew, your allies who get you through, lift you up, and cheer you on? And how important have they been in your journey?

photo by Caitlin Ochs

Skye: My partner, my son, and my besties. Also, I'm eternally grateful for my guardian angels (mentors and advocates - you know who you are!) who sprinkle fairy dust in my life. I try to sprinkle fairy dust forward for others when I can.

Meggie: Sounds like a solid crew! OK - almost finished! Second last question! How do you prepare for negotiation conversations? We'd love to hear all your hacks and top tips including the awesome advice you've received!

Skye: Research. To muster an intellectual arsenal, to understand different perspectives, to build my own confidence, and to learn that I deserve to be at whatever table I'm trying to sit at.

photo by Caitlin Ochs

I no longer asked myself: what shall I do? There was everything to be done…
— Simone de Beauvoir

Meggie: Yes, research is key! Did you ever agree to something in your career that you now regret doing?

Skye: Absolutely! But had I not taken on those roles and projects, I know I would've had FOMO. Upon realizing my mistakes, I tried to work through them--and out of them--as graciously as possible. Now I look back at them as important learning experiences.

Meggie: Thank you again, Skye, for taking the time to answer our questions. We appreciate it!

Check out Skye’s short video about her book and her website for more amazing content!

Remembering the Journey with Musemo Handahu

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We chatted with Musemo Handahu of Miss Lion Hunter about her career journey! Musemo is a fashion designer and entrepreneur with a distinct and bold style. Without further ado, let’s get started! 

Meggie: Hey Musemo, thanks so much for taking the time to chat with us! To start, how would you describe yourself in one sentence? 

Musemo: A badass woman with a great eye for style!

Meggie: Love it! For our next question, can you tell us about the days that have been the most memorable and rewarding from your career journey? 

Musemo: I work from home and am pretty glued to my laptop if I am not attending events or shooting content! The best days are always the ones I open my email and find out that a brand wants to work with me. A highlight to share wasn't a work opportunity but hearing from Instagram HQ that they wanted to use my immigrant success story as a way of saying Happy Canada Day to Canada!

Meggie: That’s amazing, congrats! Okay, next question: What advice do you have for anyone looking to build their own brand?

Musemo: Figure out who you are and what your aesthetic is. Be inspired by others but don't fall into the trap of creating a look because you see it working for others, especially if isn't in line with who you really are! You'll get exhausted fast trying to emulate something that really isn't you. So figure it out and what naturally comes out of you will be the driving force of your brand and it will never trap you! 

Be inspired by others but don’t fall into the trap of creating a look because you see it working for others
— Musemo Handahu

Meggie: Some great advice! Shifting gears a bit, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Musemo: I do my research to make sure that I know that I am quoting what I'm worth. I also remind myself of my journey and how much I have invested in myself and what I bring to the table! The healthy self-talk prepares me to be confident in the way I speak and to also be firm in what I am willing to do!

I also remind myself of my journey and how much I have invested in myself and what I bring to the table!
— Musemo Handahu

Meggie: Sounds like a solid approach! Thank you again, Musemo, for chatting with us today. We appreciate your time and your insights!

To see more from Musemo and her company, check out @misslionhunter on Instagram and visit her website.

Negotiate Anything with Katherine Knapke

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We sat down with Katherine Knapke of the American Negotiation Institute (ANI) to talk about all things negotiation! Katherine is the COO of ANI and a skilled negotiator. Without further ado, let’s get started. 

Meggie: Hey Katherine, thanks for taking the time to chat with us today! First question - How do you describe yourself in one sentence?

Katherine: Can I negotiate for more than one sentence? I would describe myself as someone who is always learning because I am interested in so many things.

Meggie: Love that response! On the topic of always learning, what's your job title & how did you get where you are today?

Katherine: When asked this question, my response is always that I kind of "fell into it." It was a combination of luck, networking, and most of all- hard work. For anyone wanting to make a career switch, I cannot stress how important networking is.

It was a combination of luck, networking, and most of all hard work
— Katherine Knapke

Meggie: Some solid advice! Speaking of your career, what is a memorable or highly rewarding moment from your career journey?

Katherine: There are so many since I get to do so many things in my role that I never imagined doing, but one of the most recently rewarding experiences was hearing back from a woman I did a 1:1 coaching session with for an upcoming salary negotiation, and not only did she successfully negotiate more than the original salary offer plus additional benefits, but she did this successfully during a time when her organization was making budget cuts. (My other favorite was the day I closed our company's largest deal)

Meggie: Glad to hear that went so well for your client! Onto our next question, what advice do you have for anyone looking to build their own brand?

Katherine: Start, for one (stop telling yourself 'some day when...'). But also, don't try to copy exactly what someone else is doing or something that isn't "you" because you won't be able to sustain it long-term.

Don’t try to copy exactly what someone else is doing or something that isn’t “you”
— Katherine Knapke

Meggie: Wise words! Next question - How do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Katherine: ANI negotiation prep guides! There are about 15 different guides there, but when preparing for negotiations I go through the prep guide as detailed as possible (which is key). The guides keep things organized and help you also think from the other party's perspective so that you can prepare for any barriers that may exist. (Fun fact- I have yet to fail a negotiation in which I have used the prep guide beforehand)

Fun fact- I have yet to fail a negotiation in which I have used the prep guide beforehand
— Katherine Knapke

Meggie: Preparation is key! OK - last Question! What podcasts or books have you been enjoying that have helped you in your career journey? 

Katherine: I listen to a number of podcasts (Something You Should Know, TED Talks Daily, & WSJ Secrets of Wealthy Women- are some of my favorite podcasts), but the current book I am reading is The Wisdom of Psychopaths by Kevin Dutton (books I also recommend are The Happiness Advantage by Shawn Achor, and The Confidence Code by Kathy Kay & Claire Shipman)

Meggie: Thank you again, Katherine, for taking the time to answer our questions. We appreciate it!

To hear more from Katherine and to learn about all things negotiation, check out the American Negotiation Institute on Instagram @negotiateanything, or on their website.

Finding Perspective with Erin Papworth

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We chatted with Erin Papworth, CEO of Nav.it, a financial wellness app. Without further ado, let’s get started!

Meggie: Hey Erin, thanks so much for chatting with us today! To start, how would you describe yourself in one sentence? 

Erin: On a mission to shake things up

Meggie: Amazing! For our next question, can you tell us about a day from your career journey that has been particularly memorable for you?

Erin: The day I pushed the 'red' button for our app to go live will live with me forever! 

Meggie:  Love that! Speaking of going live, what advice would you give to anyone looking to build a brand of their own? 

Erin: I've been on a journey to find the perspective I want to share. I have a million thoughts and ideas and opinions but honing the ones that are most relevant and push my company forward has been a good journey of self-discovery. 

I’ve been on a journey to find the perspective I want to share
— Erin Papworth

Meggie: Some great advice! Shifting gears a bit, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Erin: For team members, I always try to set up expectations prior to the meeting so that if we have to have a hard conversation the information is not new. If it's an investor, I try to assess my range of acceptable terms. What I'm willing to give and what I'm not willing to compromise on. I'm also still learning and telling myself that I am not the sum of one experience but all the experiences I've had in my life helps me reduce my fear about individual situations.

I am not the sum of one experience
— Erin Papworth

Meggie: Very powerful stuff! Thanks again, Erin, for taking the time to chat with us today. We appreciate it! 

To hear more from Erin, check her out in Instagram @erinpapworth

To learn more about her company, visit their website.

Committing to Personal Development with Jennifer Hammock

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We sat down with Jennifer Hammock, the founder of the Dream Chaseher Conference. Jenn is a keynote speaker, confidence coach, and an all around inspiring individual. Without further ado, let’s get started! 

Meggie: Hey Jennifer, thanks so much for chatting with us today! First question, how would you describe yourself in one sentence? 

Jennifer: I help black women entrepreneurs find clarity and confidence to follow their dreams.

Meggie: Amazing! For our next question, can you tell us a bit about a day from your career journey that has been super memorable for you?

Jennifer: This day wasn’t just any day at the office. This day occurred after months and months of planning, 1,543 emails, and countless conference calls. It was during the closing session of my annual conference. At the end of my keynote, I asked the crowd to grab a hand of the woman standing next to them and to repeat after me “Your dreams aren’t fake, they are real!” “You can do anything but fail!” “Your talents will bless others!” “Keep moving forward and don’t look back!” It was such a special moment because after the women released hands, tears began to crawl down cheekbones and without prompting bear hugs were exchanged. I love to empower women to live lives that are beyond anything they thought possible and in that moment I was changed forever to know that I’m making a difference in the lives of others.

I was changed forever to know that I’m making a difference in the lives of others
— Jennifer Hammock

Meggie: Wow, even just hearing you talk about it feels super powerful, I can’t imagine how awesome it must have been to see it in person! Shifting gears a bit, what advice would you give to anyone looking to build their own brand?

Jennifer: Your brand will never grow further than your commitment to personal development. So read what you must, invest the money to attend that ridiculously expensive conference, and reach down to mentor others.

Your brand will never grow further than your commitment to personal development
— Jennifer Hammock

Meggie: Speaking of investing in yourself, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Jennifer: It’s all about value proposition. When you can identify the value you bring to the organization and quantify it as much as possible it gives you the confidence to make the ask. The second is to normalize rejection. Most people don’t take the chance and ask in fear of hearing “No”. When you understand that no is a part of the process the punch doesn’t hurt as bad. But don’t stop at the no. In negotiations I’ve learned, the one who wins is the one who didn’t get sold on the other’s smallness.

When you understand that no is a part of the process the punch doesn’t hurt as bad
— Jennifer Hammock

Meggie: Thank you again, Jennifer, for chatting with us today. We appreciate your time and your insights! 

To hear more from Jenn, check her out on Instagram @jenn_hammock or on her website.

Expanding Your Network with Jazmin Alvarez

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We sat down with Jazmin Alvarez of Pretty Well Beauty to discuss her career journey and to see what advice she has for other professional women. Without further ado, let’s get started! 

Meggie: Hey Jazmin, thanks for taking the time to chat with us today. First question - How would you describe yourself in one sentence? 

Jazmin: Beauty + Wellness startup founder, New Yorker, Dog mom

Meggie: Amazing! For our next question, can you tell us about a moment from your career journey that has been very memorable or rewarding? 

Jazmin: Gosh there's so many, but one of the most memorable was when I finally made the decision with no desire to look back and start my own company. It was really scary and I had no idea what I was doing but I just knew it needed to happen. Also when I chopped my hair off but that's a whole other story!

It was really scary and I had no idea what I was doing but I just knew it needed to happen
— Jazmin Alvarez

Meggie: Awesome, so glad you took the leap! Speaking of starting your own company, what advice would you give to anyone looking to build their own brand? 

Jazmin: Make sure it's something you're truly committed to for the long term and that it's something you would do for free because most likely you will be in the very beginning. Also network your butt off and plant a lot of seeds. Seek out mentors and advisors who are experts in areas you aren't. Don't be afraid to ask for help.

Don’t be afraid to ask for help
— Jazmin Alvarez

Meggie: Some great advice! Shifting gears a bit, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Jazmin: In terms of brand partnership I try to leverage my network and expertise in lieu of cash. I always try to offer something that will provide value to a brand that's usually more traffic to their store or a story in a blog post which can boost their web traffic. I'm also not afraid to just ask for what I need because I know the worst reply is no which is never permanent. I look for brands that share a similar mission or philosophy so they will know that my audience will be interested in their brand too.

I look for brands that share a similar mission or philosophy so they will know that my audience will be interested in their brand too
— Jazmin Alvarez

Meggie: Thanks again, Jazmin, for chatting with us today. We appreciate it!

To learn more about Jazmin and her company, check out Pretty Well Beauty on Instagram @prettywellbeauty, or on their website.

Whipping Your Career Into Shape with Keita Williams

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We chatted with Keita Williams of Success Bully about her career journey! Without further ado, let’s get started! 

Meggie: Hey Keita, thanks so much for taking the time to chat with us today! First question, how would you describe yourself in one sentence? 

Keita: I'm a professional butt-kicker.

Meggie: Love that! For our next question, can you tell us about the most memorable day from your career journey so far?

Keita: My most memorable day at work was when I facilitated my first goal setting workshop live. I realized at that moment... People really need this and don't know how or/make time to do it. I will never forget seeing the “light up moment” when audience members got it. It was amazing! I knew instantaneously that I was providing something valuable and I was good at it.

I knew instantaneously that I was providing something valuable and I was good at it
— Keita Williams

Meggie: Sounds like a very rewarding and pivotal experience! Next question, what advice would you give to anyone looking to build their own brand?

Keita: One of my friends and mentors shared the concept of the 3Cs (Consistency, Communication, and Commitment) with me and it has helped me tremendously with building the brand and the business. Be CONSISTENT. COMMUNICATE effectively. And COMMIT to the day to day process.

Be CONSISTENT. COMMUNICATE effectively. And COMMIT to the day to day process
— Keita Williams

Meggie: Some great advice! Shifting gears a bit, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Keita: For pay raises or promotions, I examine the data (my own tracking or industry trends). I look for the value that I provide/have provided and communicate it. I am so passionate about this I put together a whole workshop series called, “Hack the Performance Review.” For brand partnerships, I look for the double w. How do we both win working together.

Meggie: Amazing! Keita, thank you again for taking the time to chat with us today. We appreciate it! 

To learn more about Keita and her business, check out @successbully on Instagram, or at her website.

Staying True to Your Authentic Voice with Rosie Dalton

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We sat down with Rosie Dalton of On the Collar. Rosie is a freelance writer with a lot of insights into all things career! Let’s get started! 

Meggie: Hey Rosie, thanks for taking the time to chat with us today! To start us off, can you describe yourself in one sentence?

Rosie: I'm a writer and conversationalist

Meggie: Amazing! For our next question, can you tell us about a day from your career journey that has been particularly memorable for you? 

Rosie: I met Béyonce on set one day, which was wild. But probably the most memorable for me was travelling to Harlem to see Barack Obama speak at The Apollo Theatre. This was right before the Democratic presidential primaries of 2008 and, to this day, I have never witnessed a more impressively eloquent orator.

Meggie: Wow, those both sound like really awesome and memorable experiences! Next question - What advice would you give to anyone looking to build their own brand? 

Rosie: Stay true to your authentic voice and vision.

Stay true to your authentic voice and vision
— Rosie Dalton

Meggie: Love that! Shifting gears a bit, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Rosie: I draw upon a lot of research and professional experience, as well as the wisdom of my network. I am fortunate to be surrounded by a group of amazing women who also work for themselves and we often swap notes or share strategies. It is great to have the support of those that you can bounce ideas off. Above all, though, I try to meditate on the fact that these conversations are business, they are not personal.

It is great to have the support of those that you can bounce ideas off
— Rosie Dalton

Meggie: Sounds like a solid strategy! Thanks again, Rosie, for chatting with us today. We appreciate it!

To hear more from Rosie, check her out on Instagram @rosie_dalton and @onthecaller to see more of her work.

Finding Your Passion with Kit Graham

At PepTalkHer, we’re on a mission to empower YOU to know your worth and to understand your value in the workplace. And what better way to start than by asking our favourite women in business?

We chatted with food and travel blogger, Kit Graham about her career journey and about her company, The Kittchen. Let’s get right into it! 

Meggie: Hey Kit, thanks for taking the time to chat with us today! First question, how would you describe yourself in one sentence?

Kit: I’m a food and travel blogger based in Chicago.

Meggie: Amazing! For our next question, can you tell us about a day from your career journey that has been super memorable for you? 

Kit: I did a project with Jewel-Osco a few years ago and they flew me (and two close friends who are also bloggers) to LA where we got to meet Tiffani Thiessen. She made us ice cream sandwiches! I grew up watching Saved by the Bell so it was an epic day!

Meggie: Sounds epic! Next question, what advice do you have for anyone looking to build their own brand?

Kit: You have to LOVE it. You need to love it so much that you will keep going, maybe for years, before you start making money. When you find something you are truly passionate about it doesn’t feel like work.

When you find something you are truly passionate about it doesn’t feel like work
— Kit Graham

Meggie: Love that! Shifting gears a bit, how do you prepare for negotiation conversations? We'd love to hear all your hacks & top tips or awesome advice you've received!

Kit: I left my 9-5 job when I was unable to negotiate a raise for myself. My manager thought I was bluffing when I said I’d leave if I wasn’t paid more, and when HR acknowledged that I was underpaid and still refused to pay me more, I left. My advice is to always back up your requests with facts. Before you ask for a raise, chart out what you are doing that goes above and beyond your job description. See what competing companies are paying people in similar roles. Now when I am negotiating brand partnerships I give clear deliverables, timelines, and case studies of past projects. I also provide data on my blog readership and audience. I’m a fan of letting data do most of my talking, and it shows that I’m prepared and professional.

Always back up your requests with facts
— Kit Graham

Meggie: Some great advice! Thanks again, Kit, for chatting with us today. We appreciate it!

To learn more about Kit and her career, check her out on Instagram @thekittchen or on her website. https://thekittchen.com