We love to sit down with inspiring individuals to learn about their journeys, challenges, and invaluable insights. Today, we're excited to chat with Delia Folk and Alison Bruhn, the co-founders of The Style That Binds Us, a media company and consulting agency on a mission to ensure women live their most stylish and fearless life. Join us as we dive into Delia and Alison's world and discover how they empower women through style.
Meggie: Hey there, Delia and Alison! Thanks for joining us today. Great to have you here!
Delia: Hi, Meggie! Thanks for having us.
Alison: It's a pleasure to be here.
Meggie: To kick things off, could you share who you are with our readers and if you had to describe yourself in just one sentence, apart from being total legends, what would it be?
Delia: We're Delia and Alison, the co-founders of The Style That Binds Us. We're passionate about helping women feel confident and stylish in their own skin.
Alison: In one sentence, I would describe us as style experts and cheerleaders for women everywhere.
Meggie: Love that, Delia and Alison! Now, let's dive into your career. What's your job title, and how did you get where you are today?
Delia: We're both Co-Founders of The Style That Binds Us. I have a background in fashion buying and consulting, and Alison is a personal stylist. We started our company in 2018 to help women live their most stylish and fearless life.
“Surrounding yourself with positive and supportive people is one way to overcome imposter syndrome.”
Alison: We've always had a passion for fashion and style, and we wanted to create a space where women could come to learn about their own personal style and feel confident in what they're wearing.
Meggie: Imposter syndrome is something many can relate to. Can you share a specific instance when you felt like an imposter in your career, and how did you overcome it?
Delia: We've both felt like imposters at some point in our careers. It's totally normal! But we've learned that it's important to focus on our strengths and accomplishments. We also remind ourselves that we're here for a reason and that we have something valuable to offer the world.
Alison: One way we overcome imposter syndrome is by surrounding ourselves with positive and supportive people. We have a great network of friends and colleagues who believe in us and our abilities.
Meggie: It's amazing how style and confidence are interconnected. Now, speaking of support systems, who's in your cheer squad? Tell us about the people who've been crucial in your journey.
“Style and confidence are interconnected. When you look good, you feel good.”
Delia: Our cheer squad is made up of our family, friends, and colleagues. They're the ones who are always there for us, no matter what. They support our dreams and help us stay motivated.
Alison: We're also grateful for our community of women who follow us on social media and support our business. We love hearing from them and learning about their style journeys.
Meggie: It's wonderful to have a strong support network. Shifting gears a bit, how do you prepare for negotiation conversations, whether it's for a pay raise, promotion, or a brand partnership? We'd love to hear your hacks, top tips, or any awesome advice you've received!
Delia: Before a negotiation conversation, we like to do our research and understand our value. We also practice what we're going to say and set clear goals for what we want to achieve.
Alison: One tip we've found helpful is to start by asking for more than you think you'll get. This gives you some wiggle room to negotiate.
Meggie: That's some valuable advice, Delia and Alison! Lastly, did you ever agree to something in your career that you now regret doing?
Delia: We've all made mistakes in our careers. But we try to learn from them and move on.
“It’s important to be confident in our value and to ask for what we deserve.”
Alison: One regret we have is not always charging our worth. We've learned that it's important to be confident in our value and to ask for what we deserve.
Meggie: Thank you, Delia and Alison, for sharing your insights and experiences with us. It's been a pleasure having you here today.
Delia: Thank you for having us, Meggie!
Alison: It was our pleasure.
For more style inspiration and tips on how to live your most stylish and fearless life, be sure to check out Delia and Alison's work at The Style That Binds Us.